The Drop System.
We don't do fast fashion. We don't hold thousands of units in a warehouse. Every piece we make is custom cut, sewn, and embroidered to order. Here is how the 12-week journey works.
Zero Waste
By only producing what is ordered, we eliminate deadstock. This allows us to reallocate what would be inventory costs directly into higher quality fabrics and more complex embroidery.
No Compromises
We don't buy cheap blanks and screenprint logos on them. Our garments are custom cut-and-sew heavyweight french terry. Perfection takes time, and we refuse to rush the craft.
Exclusive Runs
Once a drop closes, that exact piece is archived. We very rarely restock old colorways or designs. The people who are there for the drop are the ones who get to own the piece.
The 12-Week Journey
From the moment the site opens to the day it arrives at your door.
The Drop Opens
The collection goes live on the site. You have a limited window to secure your size and place your pre-order. We answer questions on IG and showcase the fit.
The Forge
The site locks. We tally the exact number of orders and purchase the precise amount of raw cotton and thread needed. Fabric is dyed, cut, and the complex appliqué embroidery process begins.
Quality Control
The garments arrive at our inspection facility. We check the stitching, the sizing, and the hardware on every single piece. If it doesn't meet the standard, it doesn't ship.
Dispatch
Pieces are folded, tagged, bagged, and handed over to our shipping partners. Tracking numbers are generated and sent straight to your email.
Common Questions
Everything you need to know before securing your piece.
Why does it take 12 weeks?
What if I move during the 12-week wait?
Can I change my size after I order?
Do you ever restock old pieces?
Ready to join?
Shop The Current Drop